{"id":16119,"date":"2021-06-04T14:33:15","date_gmt":"2021-06-04T14:33:15","guid":{"rendered":"https:\/\/www.growthink.com\/?page_id=16119"},"modified":"2024-02-16T12:34:15","modified_gmt":"2024-02-16T12:34:15","slug":"executive-summary","status":"publish","type":"page","link":"https:\/\/www.growthink.com\/businessplan\/help-center\/massage-therapy-business-plan\/executive-summary","title":{"rendered":"Massage Therapy Business Plan Executive Summary"},"content":{"rendered":"

Massage Therapy Executive Summary<\/h1>\n

Your executive summary provides the introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.<\/p>\n

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of massage therapy business you are operating and the status; for example, are you a startup, do you have an existing massage therapy business that you would like to grow, or are you operating a network of massage therapy businesses.<\/p>\n

You can download our Massage Therapy Business Plan Template (including a full, customizable financial model) to your computer here.<\/span><\/a><\/div>\n

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the massage therapy industry. Discuss the type of massage therapy you are providing. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.<\/p>\n